Aston Martin and Bowmore : luxury that’s taking on the global market

Aston Martin, far from being content with its reputation as the world’s most luxurious automotive manufacturer, is announcing the launch of a limited-edition range of whisky. The British car maker, which has just released its SUV DBX model, is joining forces with the Scottish distillery Bowmore to create exclusive bottles that will reflect its commitment to preserving both history and heritage.

Aston Martin and Bowmore : taking on the global market 

The two brands will host a series of innovative events and experiences for a select group of clients. With this ground-breaking partnership, the bold 4x4 is starting a new chapter in its quest to provide unique performance, style, and conviviality in a segment that has never before been explored by the luxury sport vehicle manufacturer.

Featuring fluid lines and superb road handling, this modern-style car proudly sports its prestigious logo. © DR

The company’s stylists added a whole new level of luxury detailing by covering the entire passenger compartment with full-grain leather. © DR

An avalanche of features and upgrades

The spacious and sophisticated interior compartment can seat five passengers around its centre console. The SUV features the latest version of the brand’s V8 turbocompressed engine, and the automatic 9-speed transmission delivers 550 hp, allowing the vehicle to reach 100 km/h in 4,5 seconds and a maximum speed of 290 km/h. The suspension features a guaranteed anti-roll system, and Apply Play is included. The enticing « Snow Package » offers boot warmers, which are sure to make your next ski outing more enjoyable, as well as free special-edition single malts from the Scottish distillery. To drive this car off the lot, you’ll need a cool 200 000 €.

It is from these barrels, which have been aged in Bowmore’s cellars for years, that the whisky bottles destined for the happy few will come from. © DR