Pantone 2020 : classic blue takes the home decor industry by storm

Belles Demeures 19 Jan 2020
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It’s official! The new Pantone Colour of the Year for 2020 is Classic Blue, a shade that will be featured in every aspect of home decor.

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Pantone 2020, le Classic Blue s'impose dans la déco
Annie Sloane has painted this chest of drawers with Napoleonic Blue, which is one of the colours included in the « Chalk Paint » palette. © DR
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After the flamboyant statement made by Coral Living, Pantone’s colour for 2019, its chromatic palette has made a 180 degree turn towards the calmer shores of Classic Blue. According to the designers of the Pantone Color Institute, this unchanging and timeless shade of blue underscores our desire for a stable and reliable touchstone. It is supposed to inspire serenity, confidence, and a sense of sharing as we set sail into the new decade.

A new Pantone in 2020

The home decor industry has certainly gotten the message. All furniture and accessory collections now sport this universal colour, which seems to check every possible box. For some people, Classic Blue is reminiscent of dusk and encourages reflection, concentration, and rest. It is a shade that provides the mind with a sense of peace and serves as a protective refuge.

Candles Esteban and Baobab The brands Esteban and Baobab added the colour to their latest candle ranges. © DR
Primark blue glass vase At Primark, this blue glass vase, which is somewhat reminiscent of Art Nouveau style, is already a big success. © DR

Home decor turns to colour once again

The devastating tsunami that is supposed to revolutionise our way of life doesn’t stop there! Classic Blue has been added to fashion, design, tableware, and high-tech products to better draw the consumer’s eye. The colour offers a fast track to what’s trending now. It’s clear… in 2020, Classic Blue is more fashionable than ever.

4Murs non-woven wall paper Bellagio 4Murs has launched a non-woven wall paper called Bellagio that’s sure to give new depth to your bathroom. © DR

Colour’s influence on the lifestyle industry

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