Vign'Art : a festival that celebrates Champagne’s vineyards

Sponsored by Patrick Poivre d'Arvor, Vign'Art was founded to create a land art festival in Champagne that could pair the region’s sparkling wine with modern art. The primary goal of the event is to promote the natural resources present within this Protected Destination of Origin by highlighting the men and women who make its success possible along Champagne’s tourist route.

The Champagne vineyard festival

Until 15 September 2019, 14 arty installations will be exhibited in 12 towns, ranging from Montagne de Reims to Côte des Blancs and from the Epernay region to the Grande Vallée de la Marne. In Epernay, Avize, Aÿ-Champagne, Bergères-les-Vertus, Champillon, Chouilly, Cramant, Le Mesnil-sur-Oger, Cuis, Mutigny, Oger, and Vertus, visitors can admire unusual landscapes that have been transformed by art.

In the Epernay region, which primarily produces premier cru Blanc de Blanc champagne, « La Grande Dame » puts on an effervescent show. © Michel Jolyot

In the Côte des Blancs region, the vineyards in the town of Oger feature a sculpture that blends the urban and natural world. © Michel Jolyot

A new wine tourism destination to visit

With the participation of artists and designers like Eric Junod, Shilpa Joglekar, the Collectif les 2DES, Gérard Battalla, Annick Picchio, Alice and David Bertizzolo, Nicolas Grun and Pierre Laurent, Akunzo Karola Pezarro and Aris de Bekker, Andréa d'Amario, Emmanuel Lagarrigue, Marc Averly, Elparo, Claire Sauvaget, and Inès Waris, wine tourism has a bright future in Champagne.

In Chouilly Saran, « Assemblage » is made up of 300 stakes that look like sparkling bubbles at night. © Michel Jolyot